Magnetic Messaging Success!
Explore these testimonials from Magnetic Messaging students.
Your marketing is only as good as your messaging copy.
In fact, your messaging will do 95% of the marketing and selling for you–when it connects with your ideal clients.
This isn’t talked about too much in the online world. In fact, over the years, mentors have told me NOT to lead with “messaging”, but instead to talk more about marketing strategy. They said it was “more sexy”.
Confession time: So, I did that…I was that person talking so much about strategy and selling. And guess what happened?
Many coaches and consultants were attracted by that messaging, and when we got to work, guess what we found?
Their messaging was atrocious: It was vague, lacked any kind of emotional connection, and sounded like what every other coach was saying. No wonder they were having trouble selling their programs!
So, we joyfully dove into their messaging and created copy that started landing them clients.
Who is the Magnetic Messaging Workshop for, really?
This workshop is not for newbies.
If you are an established coach/consultant currently serving clients and have testimonials that show the results your clients receive from working with you, please keep reading.
Do any of these resonate with your soul?
- You would love to sell more seats (or sell it out!) in your existing program (1:1 or group). A copy refresh often does this!
- You would love to get some help from a professional copywriter and world-renowned marketing strategist (woohoo – that’s me!) to help you spice up your program (1:1 or group) messaging.
- You would love a simple and effective way to call in the right-fit clients and illustrate the value your clients receive from working with you. We often use messaging that is not reaching the clients we want to be serving – let me help you craft copy that reaches the right peeps.
Workshop Structure & Flow
This ain’t your average boring messaging workshop!
Instead, think markers, sticky notes, laughter, peer collaboration, and quick implementation.
We will also mastermind together and share ideas with one another for making your sales copy stronger.
You will experience lots of support and a safe space to flourish.
And you’ll leave this workshop with updated sales copy, marketing ideas, and more confidence in your messaging!
Selling out your program starts with powerful messaging!
Do you recall the short summer classes back in our college days? Where we got in, did the work, and got out? AHHH – so refreshing!
I’ve modeled this workshop after that vibe.
We will meet on November 18, 23, and 30 for 90 minute workshop sessions. We’ll gather in our #JoyfulMarketing Zoom Classroom from 2-3:30p ET. I do prefer that you can join each session live, but there will be a recording of each session should you need to watch the replay.
Registration ends on November 17 at 5P ET.
Magnetic Messaging Workshop Investment
The investment for this interactive, hands-on workshop is $750.
Sidenote: Can we be brutally honest for a moment?
You know when you come across sales copy that says “valued at” and then it is followed by some atrocious price with a red line or “x” through it? Doesn’t that just make your spidy-sense go a little whacky?
Let’s talk about REAL VALUE. Because as a business owner, YOU get to decide that. If your program is priced at $x, and you sell x seats, that’s the value you receive from enrolling in this workshop.
Think about it like this: If your program is $2000 and you sell 10 seats, the value you received on your $950 investment in this Magnetic Marketing Workshop is $20,000.
So, join us! It’s a no-brainer!
Create simple, effective messaging, so that you attract your ideal clients, build deep relationships, and sell your programs.
Workshop Dates: November 18, 23, and 30; 2-3:30P ET | $750
MEET YOUR HOST
M. Shannon Hernandez is not your average entrepreneur. After a 15 year public teaching career, she jumped feet first into her journey as a business owner, and within just a few years, she had built a multi-six figure business.
A sought after expert in the world of content marketing and strategy, Shannon is known globally as the creator of the Content Personality Wheel. In 2016 Shannon founded The Confident Expert Program, where she champions and rallies coaches and consultants, teaching them how to market their businesses from a place of intuition, integrity, and JOY–and make a shit-ton of money in the process.
Shannon has been featured on CBS, ABC, The Boston Globe, The Huffington Post, FOX, and NBC. She is committed to ongoing philanthropic work to bring housing, fresh food and water sources, and medical care to those who do not have access. When she is not speaking and teaching globally, you will find her reading fiction, snuggling her cat, traveling the world, and hanging with the love of her life.