M. Shannon Hernandez
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How To Discover Your Zone Of Joy In Your Business

How To Discover Your Zone Of Joy In Your Business

by M. Shannon Hernandez | Blog, Business Blogging, Content Coaching, Content Marketing and Strategy, Thought Leadership

Joy is a business necessity. It’s the vibrant, colorful lifeblood of our work. The untouchable thing that makes our brand feel electric and inspired. The it factor that sets us apart from all the saturated noise and attracts our perfect-fit clients to us like...
Why I *won’t* tell you to buy my funnel, formula, or fool-proofery

Why I *won’t* tell you to buy my funnel, formula, or fool-proofery

by M. Shannon Hernandez | Blog, Business Blogging, Content Coaching, Content Marketing and Strategy, Copy Writing, Thought Leadership, Uncategorized

“You’ll 5X your income if you just follow this simple system.” That’s what most business coaches and strategists will tell you. They’ll make you feel like they’ve been given the keys to the kingdom, and that kingdom is filled with...
How To Use Your Content Personality To Win Over Your Audience And Supercharge Your Sales

How To Use Your Content Personality To Win Over Your Audience And Supercharge Your Sales

by M. Shannon Hernandez | Blog, Business Blogging, Content Coaching, Content Marketing and Strategy, Copy Writing, Thought Leadership

In the world of online business, content can feel like a necessary evil. Something you have to do to keep up with the rat race of social media and the hustle of marketing. But it’s not always clear how to make it effective – or even enjoyable.  While there...
Introvert Marketing: How To Scale Your Biz Without Overriding Your Nervous System

Introvert Marketing: How To Scale Your Biz Without Overriding Your Nervous System

by M. Shannon Hernandez | Blog, Content Marketing and Strategy, Entrepreneurship, Thought Leadership

Most of the marketing strategies and promotional tactics commonly used today sound like, well, nails on a chalkboard to most introverts. Hosting massive online events, hopping on live video after live video, and running group programs with 100+ attendees sounds like a...
Are You Brave Enough to Be An Expert?

Are You Brave Enough to Be An Expert?

by M. Shannon Hernandez | Entrepreneurship, Thought Leader Marketing, Thought Leadership

For the past week, I’ve been co-leading the Global Visionary retreat in Costa Rica. The focus? How to position yourself as a Thought Leader and grow a global brand. I’ve had so much fun working with 10 women who have ideas that change conversations and make an impact...
Thought Leadership Starts From Within

Thought Leadership Starts From Within

by M. Shannon Hernandez | Content Marketing and Strategy, Thought Leader Marketing, Thought Leadership

What the hell is wrong with you, Shannon? This was the question that repeated itself, over and over again, for the last 3 weeks or so. It would wake me at night. It would keep my brain racing on my nature walks. It would send me into an emotional frenzy and downward...
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Recent Posts

  • S1E4: Using the Audio Content Personality™ to Grow Your Business [Grow Your Business for Good Podcast]
  • S1E3: Using the Video Content Personality™ to Grow Your Business [Grow Your Business for Good Podcast]
  • How To Discover Your Zone Of Joy In Your Business
  • S1E2: Using the Live (In-Person) Content Personality™ to Grow Your Business [Grow Your Business For Good Podcast]
  • S1E1: The Birth of the Content Personality® Wheel [Grow Your Business For Good Podcast]

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